Privacy Policy

This Privacy Policy was last updated: May 1, 2018


Pragmatica Law LLP (“Pragmatica” or “we” or “us”) respects the privacy of our clients and others who provide personal information to us. This Privacy Policy describes how Pragmatica collects, uses and stores the personal data that we collect from visitors to our website located at (the “Site”) and from our clients and others.  Pragmatica is the controller of the personal data that we collect (“Data Controller”).

Privacy Policy Updates

Pragmatica may need to update this Privacy Policy from time to time. If so, we will post our updated Privacy Policy on the Site and for a reasonable period of time we will post notice of the change so it is visible when users use the Site after the change is posted. Pragmatica encourages you to review this Privacy Policy regularly for any changes. Your continued use of the Site and/or continued provision of personal data to us will be subject to the terms of the then-current Privacy Policy.

Information Collection and Use

You can generally visit our Site without revealing any personal data about yourself. However, in certain sections of this Site, you may contact us or request information, apply for a job or provide us with feedback. Due to the nature of some of these activities, we may collect personal data such as your name, address, e-mail address, telephone phone number or any information that you submit to us. Additionally, we may collect personal data about you that you provide to us when you contact us. If we respond to your inquiry, no attorney-client relationship will form unless and until you and we execute a formal Engagement Letter. If we execute a formal Engagement Letter with you, in addition to your contact and billing information we will collect any personal data and other information that you provide so that we may perform the requested legal services. If you are a client of our firm, your information and confidences will be handled professionally subject to the restrictions and requirements of the applicable state statutes, regulations, and Rules of Professional Conduct governing attorney-client relationships (collectively the “Rules”). Subject to the Rules, we may use your personal data for our legitimate business interests, as needed to perform the legal services you have requested, for billing and collection purposes, and otherwise as needed to comply with a legal or regulatory obligation as set forth below. We may also use your personal information to send you newsletters and similar communications that we believe may be of interest to you, but you may opt-out of receiving such communications at any time as indicated in the email. We also use your personal data to manage our relationship with you, provide the services you request, administer and protect our Site, and to analyze data analytics to improve our Site and services.

Aggregate Information

The Site may track the total number of visitors to our Site, the number of visitors to each page of our Site, browser type, IP addresses, External Web Site (defined below) linked to, and we may analyze this data for trends and statistics in the aggregate, but such information will be maintained, used and disclosed in aggregate form only and it will not contain personal data. We may use such aggregate information to analyze trends, administer the Site, track users’ movement, and gather broad demographic information for aggregate use.


We do not track users over time and across third-party websites to provide targeted advertising. Further, because there is not yet a common understanding of how to interpret the do not track (“DNT”) signal, many services do not currently respond to browser DNT signals and our services do not respond to DNT signals.


The personal data that we collect is used only within Pragmatica except as stated below.  We will disclose your personal data (a) if we are required to do so by law, regulation or other government authority or otherwise in cooperation with an ongoing investigation of a governmental authority, (b) to enforce Pragmatica’s contractual or legal rights, (c) to protect the safety of users of our Site and our services. We may transfer your personal data to an affiliate or a successor entity upon a merger, consolidation or other corporate reorganization in which Pragmatica participates or to a purchaser or acquirer of all or substantially all of Pragmatica’s business or assets to which this Site and/or the services offered on this Site relate. We may also disclose your personal data to our third-party service providers and suppliers, who are acting and using your information solely on our behalf and that are contractually bound to certain confidentiality terms, such as hosting providers or companies that send emails on our behalf and manage opt-out requests. We will not sell or otherwise distribute your personal data to any company or organization for their own marketing or commercial use without your consent.

Children’s Privacy

Pragmatica recognizes the privacy interests of children, and Pragmatica encourages parents and guardians to take an active role in their children’s online activities and interests. The Site and our services are not intended for children under the age of 18, Pragmatica endeavors not to collect any personal data from children under the age of 18. Pragmatica targets its Site or the services offered on this Site to adults and not to children under 18.

The Site may provide links to other Web sites or resources over which Pragmatica does not have control (“External Web Site”). Such links do not constitute an endorsement by Pragmatica of those External Web Site. You acknowledge that Pragmatica is providing these links to you only as a convenience, and further agree that Pragmatica is not responsible for the content of such External Web Site. Your use of External Web Site is subject to the terms of use and privacy policies located on the linked to External Web Site.


We employ administrative, physical and technological measures that are reasonably designed to help protect your personal data from loss, unauthorized access, disclosure, alteration or destruction. Pragmatica uses firewalls to help prevent unauthorized access to your personal data. We will only work with reputable third-party service providers, such as hosting providers and online practice management and communication tool providers, who have strong industry standard security and data protection standards and who are contractually and legally restricted from unauthorized use or disclosure of personal information.

Data Retention

We retain personal data for as long as needed or permitted in light of the purpose(s) for which it was obtained and consistent with applicable law. The criteria used to determine our retention periods include:

  • The length of time we have an ongoing relationship with you and the terms of our Engagement Letter with you with respect to data retention;
  • The length of time we have an ongoing relationship with you as our client and provide you with legal services and the terms of our Engagement Letter with you with respect to data retention;
  • Whether there is a legal obligation to which we are subject (for example, certain laws require us to keep records of your transactions or communications for a certain period of time before we can delete them); or
  • Whether retention is advisable in light of our legal position (such as in regard to applicable statutes of limitations, litigation or regulatory investigations).

Access, Correcting and Deleting Information

In certain circumstances subject to the requirements of applicable laws, you can access, change or delete your personal data. If you would like to request to review, correct, update, suppress, object, restrict or delete personal data that you have previously provided to us, or if you would like to request to receive an electronic copy of your personal data for purposes of transmitting it to another company (to the extent this right to data portability is provided to you by applicable law), you may contact us by email at We will respond to your request consistent with applicable law. In your request, please make clear what personal data you would like to have accessed, changed or deleted. For your protection, we may only implement requests with respect to the personal data associated with the particular email address that you use to send us your request, and we may need to verify your identity before implementing your request. We will try to comply with your request as soon as reasonably practicable in accordance with applicable law.

Notice to Users Outside the United States

Our computer systems are currently based in the United States, so your personal information will be processed by us in the United States where data protection and privacy regulations may not offer the same level of protection as in other parts of the world, such as the European Union. If you use the Site as a visitor from outside the United States, by using the Site, you agree to this Privacy Policy and you consent to the transfer of all such information to the United States, which may not offer an equivalent level of protection of that required in the European Union or certain other countries, and to the processing of that information as described in this Privacy Policy. We will, in appropriate circumstances, enter into Model Contract Clauses promulgated by the European Commission for transfers of personal data to us in the United States.


If you have any questions about our privacy practices, please contact us at or write to Pragmatica Law LLP, Attn: Privacy, Two Embarcadero Center, 8th FL, San Francisco, California 94111.